What is Your Story?

What is Your Story?

What is your story? Or more commonly heard…how did you get into XYZ? It’s a normal question that every small business owner and entrepreneur has heard a million times. Often you just answer it with your elevator pitch. That is what you are told right? You...
Hashtags & Getting Social on Social Media

Hashtags & Getting Social on Social Media

I have many clients where the first question they ask is, what is a hashtag and why on earth do you need it? WHY? Because it may be the greatest gift ever given to people who want to share the same experiences. Really. That little # might be one of the best little...
The Power of a Facebook Like

The Power of a Facebook Like

There are some massive misconceptions about a Like on Facebook. Most people’s first reaction to someone liking their Facebook business page is pride, happiness, excitement even. “Someone liked my page! Yes, I am clearly doing something right.” Well…yes and no. The...