VENTUREWRITE Blog

Our latest thoughts, musings and analysis of what is going on in the world of digital marketing. Ask a question and we will answer it!

Do I Really Need A Website For My Business?

by | March 18, 2025 | Small Business Marketing | 0 Comments

If you are wondering about this, then you are not alone. Every day a business owner will come to me and ask - Do I REALLY need a website? The next phrase that usually comes out of their mouth is something like...I have a Facebook page (or some other form of social...
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To Be Political…Or Not to Be.

by | February 25, 2025 | Social Media and the World Around Us | 0 Comments

In today's political landscape most businesses choose to stay FAR AWAY from Politics. I have a question on my new client questionnaires and it asks is there anything that you don't want us to post about? Almost always, the answer is politics and then religion is a...
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The Revenge of the Chinese Manufacturers – The Power of Social Media

by | April 20, 2025 | Social Media and the World Around Us | 0 Comments

Ever see something on your social media feed, dismiss it, and then all of the sudden you notice that it's EVERYWHERE? I saw something interesting pop up in my Bluesky feed a week or two ago. It was a post from a woman who said that all these Chinese Manufacturers are...
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What is a Small Business to Do? Tariffs…Thrive or Just Survive

by | April 8, 2025 | Small Business Coaching | 0 Comments

"Small Businesses Panic" or "Small Businesses Concerned", seem to be the current headlines that are racing around the country right now. Last week President Trump decided to put blanket tariffs on every country (even those that only have penguins living there...but I...
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Where Did My Marketing Money Go?

by | March 11, 2025 | Small Business Marketing | 0 Comments

The worst thing in the world as a business owner (anyone really), is to stare at your bank account and ask, "What happened to all of my money?" In essence we know where it went. To our expenses, of course. But when was the last time you looked at your marketing budget...
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The Never Ending Meta Scams

by | February 19, 2025 | Social Media and the World Around Us | 0 Comments

An email popped up in my inbox the other day from Threads HR. I was selected to be the Vice President of Social Media due to my amazing resume and qualifications. I found this to be rather remarkable...because I NEVER applied for such a position. According to the...
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What Makes A Good Post?

by | February 11, 2025 | Social Media 101 | 0 Comments

Determining what to post on your social media platforms is a task that often causes a string of emotions and us constantly questioning our decisions. Is it the right image? Do I need more text? Should it be a video? What about this emoji? Did I post too soon? Will...
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It’s Time to Grab Your Towel

by | February 3, 2025 | Social Media and the World Around Us | 0 Comments

I own a digital media agency and I coach small businesses on how to improve their businesses. I often explain to business owners that being an entrepreneur is like flying a plane on the way down. Sometimes, it feels like you have fuel in the engines and things are...
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Book Reviews: The Anxious Generation & Growing Up in Public

by | January 29, 2025 | Books & Things | 0 Comments

I volunteered to be on a committee to help decide how the kids in our school district can grow up to be good digital citizens. We are tackling things such as phone use in school, overall access to tech in school, how to act online, how to navigate social media,...
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The TikTok Stunt

by | January 21, 2025 | Social Media and the World Around Us | 0 Comments

I opened up my news app on the morning of Sunday, January 19, 2025 to see that TikTok had gone dark at about 10:30pm the previous evening. This was before the ban was set to take place and a decision made completely by TikTok. Approximately, 4 hours later my phone...
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Off To See the AI Wizard! Comparing AI Platforms

by | November 9, 2024 | Digital Tools | 1 Comment

AI is something that is going to be a part of our lives for a long while to come. You are either deeply submersed in it and know exactly how to navigate the prompts, a bit too scared to try it or have dabbled enough to, as I would say, be dangerous. I'm somewhere in...
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The Case Study

by | September 18, 2024 | Social Media Strategy | 1 Comment

This summer we embarked on an experiment. The question of how often should you post is asked almost daily by our clients. The answer changes from year to year depending on what is going on with each platform and we were in the belief that it's not how much you post,...
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Holiday Shopping 2023…It’s Here

by | July 12, 2023 | Social Media Strategy | 1 Comment

I know, it's July and the idea of shopping for the winter holidays is a gruesome thought. I mean, we haven't even made it through the summer yet! That being said, the reality is that people are starting to shop...or at the very least are starting their gift lists. As...
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Marketing is an INVESTMENT Not an Expense – Breaking Down the Small Biz Marketing Budget

by | February 2, 2023 | Social Media Strategy | 0 Comments

Business dips and the first instinct for almost every business owner is this - cut the marketing budget! I get it. That seems to be the one area that doesn't have the most immediate affect on your business. It is a slow build and can be so frustrating because it is...
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The New Facebook Email Scam

by | December 7, 2022 | Social Platforms | 0 Comments

Authentic or Phishing? A Facebook Scam is Making the Rounds I have had multiple clients sending me emails that LOOK like they are from Facebook, Meta or some combined version of the two. Often the emails are saying something to the effect of: Your ad account is...
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Who Owns Your Facebook Page?

by | September 14, 2022 | Social Media Strategy | 2 Comments

Sometimes I forget that I live in the world of social media. Facebook, Instagram, Twitter, Pinterest, LinkedIn...they all dominate my day-to-day. I know what happens almost instantaneously on all of my accounts and my clients because I'm in this world every moment....
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Yes, It’s Time to Start Your Holiday Marketing

by | July 26, 2022 | Social Media Strategy | 0 Comments

I know. I know. We don't want to talk about it...it's the end of July and we are talking about *gasp!* the holidays. I swear the summer just began and I'm sure I am not the only one...but the reality is that August is closing in. With that, the realization that before...
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Is it Meta Censorship, the AI or All of the Above?

by | July 12, 2022 | Social Media and the World Around Us | 1 Comment

It's been just over two weeks since Roe v Wade was overturned by the US Supreme Court. I was devastated by what it meant for women going forward but I wasn't prepared for what happened when I posted my video on my business Facebook page. (I should've been...I'll chock...
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Social Media and the War in Ukraine

by | March 22, 2022 | Social Media and the World Around Us | 0 Comments

Horror Erupts Online from Ukraine It's been 27 days since Russia invaded Ukraine. I sat horrified as I watched the headlines come across my screens. I don't remember where I first saw it - either Twitter or TikTok I'm sure. Then I went immediately to the television to...
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Measuring Social Media ROAS & ROI – My Friend, My Enemy

by | February 15, 2022 | Uncategorized | 0 Comments

Oh, the numbers. Before we get started let me be clear about one thing. You NEED data. Desperately. You need to understand how your efforts are working and how to refine your efforts. You also need some way to know if you are making a smart move with your money. Hence...
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Where Did My Marketing Money Go?

Where Did My Marketing Money Go?

by | Mar 11, 2025 |

The worst thing in the world as a business owner (anyone really), is to stare at your bank account and ask, "What happened to all of my money?" In essence we know where it went. To our expenses, of course. But when was the last time you looked at your marketing budget...

What Makes A Good Post?

What Makes A Good Post?

by | Feb 11, 2025 |

Determining what to post on your social media platforms is a task that often causes a string of emotions and us constantly questioning our decisions. Is it the right image? Do I need more text? Should it be a video? What about this emoji? Did I post too soon? Will...

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